Choose the product
Start from a product in the current range, or send a drawing or a sample of your own.
You decide which product the range is built around.
Private-label pet products: packaging and order steps
Private label runs in six steps. You choose a product, agree what changes, send artwork and approve a proof. A physical sample is approved before production, and the goods are packed and labelled in the format you chose.
In three lines.
ODM is a product from the current range in your branding. OEM is a product built to your own drawing or sample.
Six steps run from choosing the product to labelled cartons, with a sample approved before production starts.
Three formats of packaging: plain export carton, individual retail packaging, or retail packaging with your own artwork and barcode.
ODM is a product from the current range in your branding. OEM is a product built to your own drawing or sample.
Six steps run from choosing the product to labelled cartons, with a sample approved before production starts.
Three formats of packaging: plain export carton, individual retail packaging, or retail packaging with your own artwork and barcode.
What OEM and ODM mean
Choose the route by where the design comes from: an existing Baiwei Pets product or your own drawing or sample.
ODM starts from a product Baiwei Pets already designed. You take it from the current range, then change the colour, the pattern, the packaging or the label on it.
OEM starts from your own drawing or your own sample. The shape is yours, and Baiwei Pets develops it into a product that can be made, packed and shipped.
| What to compare | ODM | OEM |
|---|---|---|
| Where it starts | A product in the current range | Your own drawing or your own sample |
| What you send | Your logo, your colours and your packaging artwork | A drawing or a sample, plus your packaging artwork |
| What changes | Colour, pattern, packaging and label | The shape itself, and everything in the ODM column |
| The design | Stays with the company, and your label does not transfer it | Developed from your own drawing or your own sample |
Planning a custom scratcher? Compare paper, shape, branding and packed-format options before you prepare the brief.
The six steps
Agree what changes
Colour, pattern, packaging and label are agreed one at a time, and each one is written into the quotation.
You decide what stays as it is.
Send artwork
Send your logo and your packaging artwork, with your barcode numbers.
You decide what the pack has to show.
Approve a proof, then a sample
The artwork is checked with you first, and the finished product comes back as a physical sample.
You decide whether both are right to work from.
Production
Production runs against the sample you approved, and that sample is the reference for the run.
You decide whether to appoint your own inspection.
Packing and labelling
Goods are packed in the format you chose, and labels are applied before shipment.
You decide export cartons, retail packaging or your own barcode.
What changes on the packaging
Packaging is agreed as one of three formats. The format you pick changes the artwork you send and the carton that ships.
- Plain export carton. Export cartons only, with no retail pack around the piece.
- Individual retail packaging. A printed box around each piece, in the format the product already uses.
- Retail packaging with your artwork. Your own design on the pack, carrying your barcode and the text your market asks for.
Labels are applied before shipment where an order needs them.
Choose the pack, manual and label details
Four pack, manual and label options are available for your selected product. Your quotation prices the one you choose, and you approve the finished details on a sample.
Keep the retail pack and the outer shipping carton distinct in your brief, and ask for both sets of dimensions and the quantity per carton before comparing freight.
Your artwork and your brand
Send only logos, images, characters and names that you own or have written permission to use. Your brand and your artwork stay yours, and Baiwei Pets uses them only to quote, to proof and to produce your order. If a design looks like it belongs to someone else, the desk will ask before anything is printed.
Your own label on a product from the current range does not transfer the design behind it. A shape Baiwei Pets designed stays a Baiwei Pets design.
Four order routes
An order takes one of four routes.
- A product from the current range.
- Your logo and your packaging.
- Your colours and your pattern.
- A product developed to your design.
Several products are shown in more than one colour, and some carry a printed pattern. Start from the cat scratchers, the pet bowls or the product finder.
Start a private-label project
Name the products, the branding you want on them, your quantity and your destination country.
Start a private-label projectYour message opens in WhatsApp with the page name added, so the desk knows what you are looking at.
Email: sales@baiweipets.com
Notes
Indicative price ranges are shown on some references. Your quotation states the price, the artwork and packaging cost, the minimum for each order route, the sample cost, the file types to send, the packaging format, production time and freight, colours and patterns beyond those shown on a product page, and which documents exist for the exact product (document types by market). A sample credit, if offered, is agreed on the quotation and shown on the proforma. Who invoices you, the currencies accepted and how payment runs are answered on the buyer FAQ. Parcel services and their working days are on the shipping and delivery page.